Digital Marketing Specialist

Voyado was founded in 2005 and is the ultimate solution for personalization and relevance across all channels. Headquartered in Stockholm, Sweden, the company has approximately 300 employees around Northern Europe dedicated to helping over 300 retailers and e-commerce companies engage their customers and create elevated shopping experiences. In December 2021, Voyado acquired Apptus, unveiling the Voyado customer experience cloud: a multichannel marketing platform for increased customer loyalty and a product discovery engine for e-commerce growth.

If you are ready for your next adventure within digital marketing and want to join our expansion throughout Europe and have an interest in customer care, e-commerce, retail, and tech - keep reading!

We are looking for a creative, analytical, and experienced Digital Marketing Specialist to join us. In this role you will put your skills to work by broadly overseeing our digital marketing efforts. You will strategize with the rest of the marketing team, support with your expertise and coordinate digital campaigns. In addition to your team, you will have agencies to your aid and be responsible for their delivery.

What you will do:

• Be responsible for the execution and budget for SEM and paid social campaigns
• Work with SEO and continuous optimization of the website
• Build, monitor and optimize nurture programs supporting our goals as well as the whole customer journey
• Analyze the data from your channels and turn them into valuable and actionable insights
• Work close to local marketing managers, customer marketing, sales and sales development to support lead acquisition and management

So, who are you?

We believe you have worked with digital marketing in some form for a few years. Whether you have worked in-house or at an agency, you have a strong understanding of inbound marketing and demand generation in the B2B tech space. You are a true team player who enjoys collaborating with others and share your knowledge. We foster a culture of innovation and experimentation as well as data-driven decision making and that is something you embrace as well.

Skills and background:

• 5+ years in B2B digital marketing
• Strong collaboration and project management skills
• Hands-on experience with SEO and SEM
• Experienced with analytics and reporting
• Good understanding of marketing automation and CRM (meritorious if you have worked with Hubspot and Salesforce or other CRM tool)

Ready to join the team?

Lovely! Applying is super easy. Use your LinkedIn profile (or upload a resume) and answer a few click-in questions (no data entry, we promise). We'd love to get to know you and understand what makes you tick, so write a few lines about what would be an exciting challenge for you going forward. We are eager to get to know you and what you love to do, so be yourself and let that shine through in your application!  

As part of our recruitment process we conduct a background check on the final candidate. We use background checks from Scandinavian Recruitment Intelligence. Here you can read more about how a background check is done.